Business platform

Busyness App

One place for a business to run its offline and online operations, with its own website and iOS and Android apps.

Screens from the Busyness App: the business dashboard, product listing and customer chat, screen 1 of 3

Screens from the app.

  • 1,086businesses with their own branded mobile apps and websites
  • 20+industries served, from groceries to pharma and fashion

The problem

Clients loved the app and wanted their own, under their own name. But every branded app was set up by hand. Each launch tied up an engineer, so a small team could launch only a few at a time while new features stalled. Growth was about to hit a ceiling.

The solution

  1. Automate the launch

    Creating a branded app, with its settings, website and store listings, became a scripted, repeatable process instead of manual work.

  2. Automate the updates

    A fix or a new feature reaches every branded app automatically, instead of being applied app by app.

  3. One backend, many businesses

    Rather than a separate setup for each business, they share one backend that sends every request to the right business. It keeps cost and upkeep low as the number of apps grows.

  4. Put launches in sales' hands

    A chat bot lets the sales team start a launch without an engineer, and a business picks its look from a set of themes. Dashboards and alerts keep watch over it all.

Connects to
  • PhonePe
  • Razorpay
  • Porter
  • Shiprocket
  • Zakya POS
  • Zoho Books

The impact

  • 1,086 businesses with their own branded mobile apps and websites.
  • Engineers spend their time on the product, not on launches.
  • Sales can onboard a new business without waiting for engineering.
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